July 13, 2026
When should a startup stop iterating and start rebuilding? A real framework, not a heuristic.
A product execution framework for deciding when iteration is still useful and when the product needs structural rebuilding.
Insights archive, page 4
July 11, 2026
AI adoption fails when the workflow is not modeled
A workflow-first argument for AI adoption: model source, review, approval, and handoff state before choosing tools.
July 10, 2026
What I've learned about building a consulting practice from products instead of credentials
A founder build-log essay on using product-building as the method behind a consulting practice, rather than treating it as a side quest or credibility theatre.
July 9, 2026
A Product & UX Diagnostic is not a design review
Why a Product & UX Diagnostic is a path-clearing decision tool for founders who need more than a screen review.
July 9, 2026
The five system questions I ask at the start of every engagement
A consulting diagnostic showing the five operating-system questions that reveal how decisions, quality, blockers, recurring failures, and success criteria really move.
July 8, 2026
AI doesn't fail because it's bad at your industry
An implementation-facing argument that many AI failures come from missing organisational orientation, not weak industry knowledge.