Gestalt is live. What building it revealed about the problem it solves

Gestalt is live. What building it revealed about the problem it solves

I built Gestalt because I kept running into the same wall. I was building multiple products simultaneously — each one a system with its own architecture, its own decisions, its own dependencies. I ne...

What SR-SI actually is - and why I stopped explaining it as an AI trick

What SR-SI actually is - and why I stopped explaining it as an AI trick

For the past year, whenever I described SR-SI to someone, I'd watch their eyes settle on the wrong t...

You can't install psychological safety with a form

You can't install psychological safety with a form

You can't just yell "360!" and expect honesty to appear like magic. Most companies roll out 360 fee...

Architect mode is a superpower, and it's exhausting

Architect mode is a superpower, and it's exhausting

You can't just be a participant. If you're in the room, you'll end up building the structure, carryi...

Revenue will always be king

Revenue will always be king

Revenue will always be king. It's the one metric businesses can't ignore. Yet most designers optim...