UX & Product Consultant in Dubai.
Move Faster, Stay Aligned, and Actually Ship.
I combine MBA-level business strategy with Head-of-UX execution. I help UAE startups fix messy product operations, cut dev waste by 60%+, and ship revenue-generating features.
Credentials & Reach
What is holding your product back?
Describe your current friction (e.g., "My devs are blocked," "We have churn," "Roadmap is a mess"). I will analyze it and prescribe the right engagement.
Selected Work
View All Cases
TL Platform Suite / Engagement Growth: 174%
Led the UX overhaul of the Cuez newsroom platform. Replaced a fragmented workflow with a modular system, driving massive engagement metrics.
AI-Augmented UX Development / Full Project Cost Avoided: €50,000+
A case study on replacing the traditional 'design-then-code' waterfall with an AI-augmented loop. By treating AI as a junior dev with a 'memory prosthesis,' we compressed a 10-week project into 12 days, saving €20k+ while delivering production-ready React code.
Ecomz / Organic Traffic: 1333%
Redesigned the B2B platform architecture to align with SEO strategy. Cleaned up the merchant onboarding flow to reduce friction and drop-off significantly.
Clarity Sprint
Stop guessing. Get a validated roadmap in 5 days.
Embedded Leadership
A fractional Head of UX/Product for your team.
Workflow Systems
Fix the engine, not just the paint.
AI-Powered MVP Prototyping
From idea to clickable reality in weeks.
Strategic Advisor
High-level counsel for founders.
Let's move your product forward
Have a product, UX, or team challenge? Let's talk. I work with founders, product leads, and startups across Dubai and beyond to help solve tough problems and accelerate growth.
Use the form to get in touch. I typically reply within 1-2 business days. All messages are confidential.